With Dynamic Creative Optimisation (DCO), you can adapt your messaging and creative to specific audiences, locations, environments, and beyond. Creating millions of versions of ads, tailored perfectly to the individuals viewing them.
It’s what every marketer wants, but how can you capitalise on the power of DCO and how do you get started with using it in your marketing campaigns?
Catch up with our latest webinar from Crimtan directors Frank Cheng and Josh Wilson who are joined by Esther Tan, Global Director of Marketing at Plaza Premium Group, to learn more.
What the session will cover:
- The difference between dynamic and static creative
- Creative ways to make the most of DCO
- Where DCO sits within your customer lifecycle
- What a successful DCO campaign looks like
Watch on demand